Bulletins
The classic large-format highway board. Bulletins are built for high-speed visibility, ideal when you need broad reach across a drive time or commuter corridor.
- 14' x 48' standard format, extensions available
- Typical run lengths of four weeks or longer
- Best for brand awareness and long-distance visibility
Digital Spectaculars
Full-motion digital boards in dense, high-traffic corridors. Swap creative by daypart, react to weather or inventory, and run multiple messages on the same screen.
- Creative updates without a truck roll
- Dayparting for time-sensitive offers
- Shorter minimum commitments than static bulletins
Wallscapes: full building coverage, one panel.
Building-mounted vinyl or mesh displays that turn an entire facade into media space. Best in dense urban cores where pedestrian and vehicle traffic overlap, with custom sizing, high dwell-time visibility, and property permitting handled for you.
Poster Panels
Smaller street-level panels placed densely across a metro for repeatable, everyday coverage. Posters rotate on a set schedule, so your message stays fresh across a saturation buy.
- High-density placement across neighborhoods
- Scheduled rotation keeps creative current
- Cost-efficient way to build local frequency
Common questions about billboard media.
Rate depends on market, format, and traffic count. A rural bulletin and a downtown digital spectacular can differ by an order of magnitude. See our cost guide for the specifics that actually move your price.
Digital boards can go live in days once creative is approved. Static bulletins and wallscapes depend on panel availability and can take a few weeks, especially in high-demand markets.
Both. Our in-house creative team can build your billboard art from scratch, or adapt existing brand assets to fit outdoor formats. You can also supply print-ready files if you already have them.
Yes. Multi-market campaigns often run different messaging by region, and digital spectaculars can rotate several versions of your creative on a single screen.
Not sure which format fits?
Tell us your goal and market. We'll recommend a format and put together pricing at no cost.